Commerce Direct Privacy Policy

The Google Ads ROI Optimizer/Commerce Direct extension "the App” provides identification and personalized discounts to repeat "the Service" to merchants and consumers who use/shop on participating Shopify, Magento, Woocommerce or other ecommerce platforms to power their online stores. This Privacy Policy describes how personal information is collected, used, and shared when you install or use the App in connection with a merchant's Shopify or other platform supported/participating store.

Personal Information the App Collects

Data Collected Independently from Shopify or other ecommerce platform APIS include some customer behavioral and some purchasing data. Additionally, we collect the following types of personal information from you and/or your customers once you have installed the App: Information about you and others who may access the App on behalf of your store, such as your name, address, email address, phone number, and billing information; The App will collect some Information about individuals who visit your store, such as their IP address, web browser details, time zone, and information about the cookies installed on the particular device, store user ID (if Logged-in), purchase amount and traffic source details.

We collect personal information directly from the relevant individual, through the following technologies: Javascript code installed on the website from the app collects “Cookies” which are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site. This pixel invoked from the app may also collect the customer login ID information inside as well as several other attributes as mentioned earlier in the policy.

How Do We Use Your Personal Information?

We use the personal information (non PII data) we collect from you and your customers in order to provide the Service and to operate the App. Additionally, we may use this personal information to: Communicate with you; Optimize or improve the App; and Provide you with information or advertising relating to our products or services.

Sharing Your Personal Information

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Your Rights If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at

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